Webinar: The New Rules of Search
Webinar
Thursday, March 26, 2026
11:00 AM - 12:00 PM
iCalendar
Eastern Standard Time
The way patients search for care is undergoing a fundamental shift. AI-powered tools are rapidly becoming a trusted source of healthcare information, recommendations, and provider selection, often delivering a single, synthesized answer rather than a list of websites. If your organization isn’t part of that answer, you may already be invisible to the next generation of healthcare consumers.
Join us for a highly practical virtual workshop focused on optimizing healthcare content for AI search using the CLEAR framework. Through guided demonstrations, you’ll learn how AI systems evaluate credibility, expertise, structure, and relevance — and how to create content that positions your organization as a trusted authority.
Designed specifically for healthcare marketers and communicators, this session moves beyond theory to provide actionable strategies you canimplement immediately to strengthen visibility, support service line growth, and enhance patient engagement. All webinar participants will also receive a toolkit that includes an AI readiness assessment, platform-specific optimization checklists, and a 90-day implementation checklist.